INSIGHTS
An exploration of localization and marketing.
From Consumption to Connection: Facebook for Marketers in 2018
Facebook’s News Feed changes and what marketers need to do for it in 2018
Why Will Smith Started Vlogging
Will Smith has gone all in on social media recently, a decision that more and more celebrities will make. There's a big reason why.
Twitter Conversation Marketing: A Star Wars Story
How Disney and Star Wars promotes on Twitter by leveraging their accounts and creating conversations.
Audio & Voice is the Next Search Marketing Space
Audio and voice is becoming increasingly important for search engine and content marketing for businesses.
2017: Japan's Year in Review
A look at some of the Google searches, social media accounts and hashtags that dominated Japanese social media in 2017.
What Influences Japanese in Their Travels
A few things to keep in mind when thinking about marketing to Japanese tourists.
Where Japanese Consumer Attention Is in 2017
An overview of what Japanese consumers do and pay attention to in 2017.